01481cam a2200325 i 4500 343950798 TxAuBib 20180402120000.0 061128s2007||||||||||||||||||||||||eng|u 2006939312 9780375829963 0375829962 (OCoLC)176632736 TxAuBib rda Marcus, Leonard S., 1950- Golden legacy : how Golden Books won children's hearts, changed publishing forever, and became an American icon along the way / Leonard S. Marcus. New York : Golden Books, an imprint of Random House Children's Books, 2007. 245 p. : ill. (some col.) ; 26 cm. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index. a Presents a history of Golden Books, discussing how it was founded in the mist of World War II providing quality books at inexpensive prices and used innovative writers and marketing techniques to establish itself as a highly successful publishing firm. 20180402. AASIS - 310006475 0 - Fel - $40.00. Golden Books Publishing Company. Golden Books Publishing Company. Bibliography. Children's literature Publishing United States. Publishers and publishing United States.